Assignment: Getting the Big Picture: The Role of the Intercultural Communication Consultant

Required Readings

Lustig, M. W., & Koester, J. (2013).
Intercultural competence: Interpersonal communication across cultures (7th ed.). Boston, MA: Pearson.

  • Chapter 7, “Verbal Intercultural Communication” (pp. 151–178)
  • Chapter 8, “Nonverbal Intercultural Communication” (pp. 179–204)

Gladwell, M. (1999). Is the Belgian Coca-Cola hysteria the real thing?
The New Yorker, 75 (18), 24.

Talk of the Town, Dept of Straight Thinking: Is the Belgian Coca-Cola hysteria the real thing?. by Gladwell, M. in The New Yorker, July 12, 2010. Copyright 2010 by Conde Naste Publications, Inc. Reprinted by permission of Conde Naste Publications, Inc. via the Copyright Clearance Center.

Use this article for Scenario 1.


Carson, G. (n.d.).
More fizz than they bargained for: Coca-Cola and the 1999 Belgian crisis. Unpublished.

Carson, G.W. More Fizz Than They Bargained For: Coca-Cola and the 1999 Belgian Crisis. Reprinted by permission of Gary W. Carson.

Use this article for Scenario 1.


Ted Conferences, LLC. (2006). Ted talks – Hans Rosling: The best stats you’ve ever seen [Video file]. Retrieved from
http://www.ted.com/talks/hans_rosling_shows_the_be…

Use this article for Scenario 2.

Gregersen, T., & Youdina, T. (2008). An intercultural communication event via video bridge: Bringing Russian and American students together.
International Journal of Teaching and Learning in Higher Education, 20 (2), 262–266.

Note: You will access this article from the Walden Library databases.

Use this article for Scenario 3.

Document: Week 4 Assignment Scenarios (PDF)

Required Media

Walker, G. (2012).
Working through cultural differences [Books24x7 version]. Retrieved from
https://class.waldenu.edu

Note: The approximate length of this media piece is 3 minutes.



Overaas, N. (2010).
Understanding cultural differences [Books24x7 version]. Retrieved from
https://class.waldenu.edu

Note: The approximate length of this media piece is 4 minutes.



Goulston, M. (2007).
Cross-cultural communication made simple [Books24x7 version]. Retrieved from
https://class.waldenu.edu

Note: The approximate length of this media piece is 3 minutes.


Assignment: Getting the Big Picture: The Role of the Intercultural Communication Consultant

The image depicts two business people under a large magnifying glass.According to a top ten list compiled by the Reed Business Information site, the top international banks are in China, Japan, The United Kingdom, Germany, and France (2013). According to the CNNMoney site, the world’s largest economies span four continents—Asia, Europe, North America, and South America (2013). Money, goods and services span the globe and drive the need for intercultural communication professionals. Developing intercultural competence increases your marketability in this global economy. Your understanding of intercultural communication helps you view situations from a global lens and makes you a valuable resource within organizations operating in international environments.

In this Assignment, you explore the business conditions involving the need for intercultural communication experts. You consider the tools, skills, and theories necessary to gain insights into real business crisis situations. You take on the role of an intercultural communication consultant as you consider alternative approaches to the issue and develop effective communication recommendations.

Graphic credit: Microsoft Corporation. (Producer). MP900426621 [Two businessmen shaking hands]. Retrieved November 15, 2013, from http://office.microsoft.com/en-us/images/results.a…

To prepare for this Assignment:

  • Review the Learning Resources for this week.
  • Review the Week 4 Assignment Scenarios document in this week’s Learning Resources and select one.
  • Review the specific resources for your selected scenario.

By Day 7

Submit a 3- to 4-page analysis of one of the scenarios in the Week 4 Assignment Scenarios document in this week’s Learning Resources. Be sure to include all of the information mentioned in the “Your Task” section of the scenario you select.

“Get 15% discount on your first 3 orders with us”
Use the following coupon
FIRST15

Order Now